Measuring Malaysian public perception with secret-eye / Siti Zaleha Zainal Abidin, Nasiroh Omar and M. Hamiz M. Radzi
People’s perception and emotion are usually measured through conducting a survey research. With the rigid multiple choice or lickert scale selection of answers, participants have to respond within a given time frame to give their feedback on a certain specified issue. In this paper, we present ou...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
CMIWS and UiTM Press
2011
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| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/10963/1/AJ_SITI%20ZALEHA%20ZAINAL%20ABIDIN%20JMIW%2011.pdf http://ir.uitm.edu.my/id/eprint/10963/ https://jmiw.uitm.edu.my/ |
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| Institution: | Universiti Teknologi Mara |
| Language: | English |