Linking ‘Halal’ friendly hotel attributes and customer satisfaction : the islamic tourism sector / Lennora Putit ... [et al.]

An increasing demand for Islamic tourism has driven the concept of a ‘Halal’ (or permissible) friendly hotel into another level of business insight within the consumers’ travel market. The concept via its unique value proposition has rapidly become very attractive not only to Muslim tourists, but al...

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Bibliographic Details
Main Authors: Putit, Lennora, Muda, Mazzini, Mahmood, Ainul Nadzirah, Ahmad Taufek, Nor Zafirah, Wahib, Norhayati
Format: Article
Language:English
Published: Universiti Teknologi Mara Selangor 2016
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/32804/1/32804.pdf
http://ir.uitm.edu.my/id/eprint/32804/
http://www.jeeir.com/v2/index.php/31-current/2016/vol-4-no-4-2016/141-linking-halal-friendly-hotel-attributes-customer-satisfaction
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Institution: Universiti Teknologi Mara
Language: English