Factors affecting customer satisfaction in fast-food restaurant using fuzzy AHP : companies perspective / Nur Aqilah Hassan

The fast-food restaurant has become a popular type of restaurant in the current day. The expansion of the fast-food industry rapidly changes according to the demands of the customers to satisfy their needs. Thus, customers have many choices in terms of different kinds of fast-food restaurants to sat...

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Bibliographic Details
Main Author: Hassan, Nur Aqilah
Format: Student Project
Language:English
Published: 2021
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/44408/1/44408.pdf
http://ir.uitm.edu.my/id/eprint/44408/
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Institution: Universiti Teknologi Mara
Language: English

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