The mediating role of socio-economy on the relationship between customer lifestyles and the awareness of MobiCash banking services of Wahda Bank in Libya / Iman Elsalhen Bouthahaba and Mariam. M. Hassan Khaled
The 2013-2014 liquidity crisis in Libya has resulted in many Libyans' difficulties accessing their banking accounts and managing their financial standing. In place of this, many commercial banks have developed new mobile payment techniques, particularly the 'MobiCash' Service offered...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Universiti Teknologi MARA
2021
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| Online Access: | http://ir.uitm.edu.my/id/eprint/47446/1/47446.pdf http://ir.uitm.edu.my/id/eprint/47446/ https://doi.org/10.24191/jeeir.v9i1.11210 |
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| Institution: | Universiti Teknologi Mara |
| Language: | English |