Exploring the customer's expectation towards shuttle service by KTMB / Noraini Ismail

• Main Author: Ismail, Noraini
• Format: Student Project
• Language: English
• Published: 2004
• Subjects: Passenger traffic (General); Customer services. Customer relations
• Online Access: http://ir.uitm.edu.my/id/eprint/48256/1/48256.pdf; http://ir.uitm.edu.my/id/eprint/48256/
• Institution: Universiti Teknologi Mara

This study will focus on customer's expectation towards shuttle service of KTMB. KTMB main target are those Malaysian working in Singapore. So, this will bring benefits to the consumers itself. The customers will not have to face the city's notorious traffic congestion. Therefore, the cons...