Determinants of market competitiveness in an environmentally sustainable tourism industry of Masbro Village / Nurun Mursyidah Md Noh
Homestay tourism emphasises on the ecotourism and community-based products and services, in which visitor stay with the foster families and get involved with the normal daily activities in order to experience the lifestyle and local culture. Receiving excellent service will reinforce the loyalty of...
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Format: | Entrepreneurship Project |
Language: | English |
Published: |
Bachelor Of Business Administrations (Hons) Marketing
2018
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Online Access: | https://ir.uitm.edu.my/id/eprint/53130/1/53130.pdf https://ir.uitm.edu.my/id/eprint/53130/ |
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Institution: | Universiti Teknologi Mara |
Language: | English |