Determinants of market competitiveness in an environmentally sustainable tourism industry of Masbro Village / Nurun Mursyidah Md Noh

Homestay tourism emphasises on the ecotourism and community-based products and services, in which visitor stay with the foster families and get involved with the normal daily activities in order to experience the lifestyle and local culture. Receiving excellent service will reinforce the loyalty of...

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Bibliographic Details
Main Author: Md Noh, Nurun Mursyidah
Format: Entrepreneurship Project
Language:English
Published: Bachelor Of Business Administrations (Hons) Marketing 2018
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/53130/1/53130.pdf
https://ir.uitm.edu.my/id/eprint/53130/
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Institution: Universiti Teknologi Mara
Language: English

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