Analyzing online marketing for contemporary snacks through Instagram using SIR Model / Nur Syazwani Atikah Mohd Hilmi and Noorzila Sharif

During the implementation of the Movement Control Order (MCO), e-marketing became a favourable solution for sellers to interact with customers at home. Today, even though the MCO is no longer in existence, online shopping behaviours have become a new norm because of a long-term impact on the interac...

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Bibliographic Details
Main Authors: Mohd Hilmi, Nur Syazwani Atikah, Sharif, Noorzila
Format: Article
Language:English
Published: UiTM Cawangan Perlis 2022
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/68846/1/68846.pdf
https://ir.uitm.edu.my/id/eprint/68846/
https://crinn.conferencehunter.com/index.php/jcrinn
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Institution: Universiti Teknologi Mara
Language: English