Assessing customer satisfaction towards service quality in the hospitality industry / Siti Rapidah Omar Ali ... [et al.]

It is proven true that the main subjects addressed by every service industry nowadays are service quality and customer satisfaction. Hence, virtuous customers' evaluation of services is crucial for the firms. Delivering good quality service is leading to attain today’s competitive environment....

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Bibliographic Details
Main Authors: Omar Ali, Siti Rapidah, Norizan, Siti Norsuhaizam, Mohd Said, Nur Shafini, Mat, Khalid Amin, Jislan, Fatanah
Format: Article
Language:English
Published: Universiti Teknologi MARA, Perlis 2021
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/69319/1/69319.pdf
https://ir.uitm.edu.my/id/eprint/69319/
https://myjms.mohe.gov.my/index.php/intelek
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Institution: Universiti Teknologi Mara
Language: English