Travel motivation among cross border tourists: Case study of Langkawi

Travel motivation among cross border tourists: Case study of Langkawi

Research that focuses on regional tourists in Malaysia is scarce in literature. This study examined the influence of travel motivations; economic, nature, and cultural aspects on tourists’ loyalty intention in the context of Langkawi Island, Malaysia. A total of 200 fully answered questionnaires wer...

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Bibliographic Details
Main Authors: Park, Jonghyun, Musa, Ghazali, Moghavvemi, Sedigheh, Thirumoorthi, Thinaranjeney, Taha, Azni Zarina, Mohtar, Mozard, Sarker, Md Moniruzzaman
Format: Article
Published: Elsevier 2019
Subjects:
HF Commerce
Online Access:http://eprints.um.edu.my/23764/
https://doi.org/10.1016/j.tmp.2019.03.004
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Institution: Universiti Malaya

Internet

http://eprints.um.edu.my/23764/
https://doi.org/10.1016/j.tmp.2019.03.004

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