Consumer behavior affecting consumer willingness to visit franchise convenience store in Malaysia
A franchise store in Malaysia has brought new competition to the current market competition. The objective of this research is franchise convenience store. Franchise convenience store known as a small retail business that provides groceries, snack foods, soft drinks, tobacco products, toiletries and...
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| Main Authors: | , , , |
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| Format: | Undergraduate Final Project Report |
| Published: |
2016
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| Online Access: | http://discol.umk.edu.my/id/eprint/6804/ |
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| Institution: | Universiti Malaysia Kelantan |