Strategic alliances with suppliers and customers in a manufacturing supply chain: From a manufacturer's perspective
Purpose – The main purposes of the study are to: test the strategic alliance framework developed by Sambasivan et al. on the strategic alliances with suppliers and customers, separately; and compare the factors influencing strategic alliances with suppliers and customers based on the results. The pr...
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| Main Authors: | , , |
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| Format: | Indexed Article |
| Published: |
Emerald Group Publishing Limited
2013
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| Online Access: | http://discol.umk.edu.my/id/eprint/7479/ http://www.emeraldinsight.com/journals.htm?issn=1757-4323&volume=5&issue=3&articleid=17096665&show=abstract |
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| Institution: | Universiti Malaysia Kelantan |