A model of managing innovation of SMEs in Indonesian creative industries

• Main Authors: Azis, Yudi, Mohd Ridzuan, Darun, Kartini, Dwi, Bernik, Merita, Harsanto, Budi
• Format: Article
• Language: English
• Published: Universiti Malaysia Sarawak 2017
• Subjects: HD28 Management. Industrial Management
• Online Access: http://umpir.ump.edu.my/id/eprint/21187/1/A%20model%20of%20managing%20innovation%20of%20SMEs%20in%20Indonesian%20creative%20industries.pdf; http://umpir.ump.edu.my/id/eprint/21187/; http://www.ijbs.unimas.my/images/repository/pdf/Vol18-S2-paper10.pdf
• Institution: Universiti Malaysia Pahang

Companies in today's business environment, including SMEs, are expected to produce a product that is creative and innovative. However, there is still a lack of sequential guidance about how to manage innovation particularly for SMEs in creative industry. The objective of this research is to dev...