Malaysian SMEs m-commerce adoption : TAM 3, UTAUT 2 and TOE approach

• Main Authors: Salimon, Maruf Gbadebo, Kareem, Olanrewaju, Sany Sanuri, Mohd Mokhtar, Abdullateef, Aliyu Olayemi, Bamgbade, Jibril Adewale, Adeleke, Adekunle Qudus
• 格式: Article
• 語言: English; English
• 出版: Emerald Publishing 2023
• 主題: HD28 Management. Industrial Management; T Technology (General)
• 在線閱讀: http://umpir.ump.edu.my/id/eprint/42842/1/Malaysian%20SMEs%20m-commerce%20adoption_TAM%203%2C%20UTAUT%202%20and%20TOE%20approach.pdf; http://umpir.ump.edu.my/id/eprint/42842/2/Malaysian%20SMEs%20m-commerce%20adoption_TAM%203%2C%20UTAUT%202%20and%20TOE%20approach_ABS.pdf; http://umpir.ump.edu.my/id/eprint/42842/; https://doi.org/10.1108/JSTPM-06-2019-0060; https://doi.org/10.1108/JSTPM-06-2019-0060

The purpose of this study is to examine the factors that influence Malaysian Small and Medium Enterprises (SMEs) to adopt mobile commerce (m-commerce) by integrating the constructs of Technology Acceptance Model 3 (TAM 3), Universal Theory of Acceptance and Use of Technology 2 and Technology-Organiz...