Operational Research Framework of Open Innovation Business Model Strategic Plan for Malaysian Small Medium Business Enterprise in Software Industry

Malaysian Small and Medium Enterprises (SMEs) are the critical factors of the nation's economic growth. Limited studies on their systematic strategy on aligning the business model innovation (BMI) into the inbound open innovation (IOI) spectrum were examined. Therefore, the focus of this study...

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Main Authors: Soffri Yussof, Mohd Naz'ri Mahrin, Aini Suzana Ariffin
Format: Article
Language:English
English
Published: Penerbit UTM 2022
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Online Access:https://eprints.ums.edu.my/id/eprint/34361/1/Abstract.pdf
https://eprints.ums.edu.my/id/eprint/34361/2/Full%20text.pdf
https://eprints.ums.edu.my/id/eprint/34361/
https://oiji.utm.my/index.php/oiji/article/view/174
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Institution: Universiti Malaysia Sabah
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spelling my.ums.eprints.343612022-10-05T01:32:57Z https://eprints.ums.edu.my/id/eprint/34361/ Operational Research Framework of Open Innovation Business Model Strategic Plan for Malaysian Small Medium Business Enterprise in Software Industry Soffri Yussof Mohd Naz'ri Mahrin Aini Suzana Ariffin HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades HF5001-6182 Business Malaysian Small and Medium Enterprises (SMEs) are the critical factors of the nation's economic growth. Limited studies on their systematic strategy on aligning the business model innovation (BMI) into the inbound open innovation (IOI) spectrum were examined. Therefore, the focus of this study is to access necessitate IOI and BMI strategies that can contribute to a systematic strategy. As a result, the primary purpose of this study is to present the entire operational framework that will be utilised to formulate the Strategic Plan inclusive of the IOI and BMI strategies. The operational research framework consists of four phases, Phase 1: Systematic Literature Review, Phase 2: Semi-structured interview, Phase 3: Formulation of Open Innovation Business Model Strategic Plan (OIBM-SP), and Phase 4: Evaluation OIBM-SP. The result of this study is the formulation of OIBM-SP for Malaysian SMEs in the software industry. Penerbit UTM 2022 Article PeerReviewed text en https://eprints.ums.edu.my/id/eprint/34361/1/Abstract.pdf text en https://eprints.ums.edu.my/id/eprint/34361/2/Full%20text.pdf Soffri Yussof and Mohd Naz'ri Mahrin and Aini Suzana Ariffin (2022) Operational Research Framework of Open Innovation Business Model Strategic Plan for Malaysian Small Medium Business Enterprise in Software Industry. Open International Journal of Informatics (OIJI), 10 (1). pp. 13-20. ISSN 2289-2370 https://oiji.utm.my/index.php/oiji/article/view/174
institution Universiti Malaysia Sabah
building UMS Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Malaysia Sabah
content_source UMS Institutional Repository
url_provider http://eprints.ums.edu.my/
language English
English
topic HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades
HF5001-6182 Business
spellingShingle HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades
HF5001-6182 Business
Soffri Yussof
Mohd Naz'ri Mahrin
Aini Suzana Ariffin
Operational Research Framework of Open Innovation Business Model Strategic Plan for Malaysian Small Medium Business Enterprise in Software Industry
description Malaysian Small and Medium Enterprises (SMEs) are the critical factors of the nation's economic growth. Limited studies on their systematic strategy on aligning the business model innovation (BMI) into the inbound open innovation (IOI) spectrum were examined. Therefore, the focus of this study is to access necessitate IOI and BMI strategies that can contribute to a systematic strategy. As a result, the primary purpose of this study is to present the entire operational framework that will be utilised to formulate the Strategic Plan inclusive of the IOI and BMI strategies. The operational research framework consists of four phases, Phase 1: Systematic Literature Review, Phase 2: Semi-structured interview, Phase 3: Formulation of Open Innovation Business Model Strategic Plan (OIBM-SP), and Phase 4: Evaluation OIBM-SP. The result of this study is the formulation of OIBM-SP for Malaysian SMEs in the software industry.
format Article
author Soffri Yussof
Mohd Naz'ri Mahrin
Aini Suzana Ariffin
author_facet Soffri Yussof
Mohd Naz'ri Mahrin
Aini Suzana Ariffin
author_sort Soffri Yussof
title Operational Research Framework of Open Innovation Business Model Strategic Plan for Malaysian Small Medium Business Enterprise in Software Industry
title_short Operational Research Framework of Open Innovation Business Model Strategic Plan for Malaysian Small Medium Business Enterprise in Software Industry
title_full Operational Research Framework of Open Innovation Business Model Strategic Plan for Malaysian Small Medium Business Enterprise in Software Industry
title_fullStr Operational Research Framework of Open Innovation Business Model Strategic Plan for Malaysian Small Medium Business Enterprise in Software Industry
title_full_unstemmed Operational Research Framework of Open Innovation Business Model Strategic Plan for Malaysian Small Medium Business Enterprise in Software Industry
title_sort operational research framework of open innovation business model strategic plan for malaysian small medium business enterprise in software industry
publisher Penerbit UTM
publishDate 2022
url https://eprints.ums.edu.my/id/eprint/34361/1/Abstract.pdf
https://eprints.ums.edu.my/id/eprint/34361/2/Full%20text.pdf
https://eprints.ums.edu.my/id/eprint/34361/
https://oiji.utm.my/index.php/oiji/article/view/174
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