Evaluating the business model innovation of small snack food production enterprises in China based on the varim model

• Main Authors: Li Haibo, Noor Fzlinda Fabeil
• Format: Article
• Language: English; English
• Published: Penerbit Universiti Malaysia Sabah 2023
• Subjects: HB1-3840 Economic theory. Demography; HD2709-2930.7 Corporations Including international business enterprises, diversification, industrial concentration, public utilities; TX341-641 Nutrition. Foods and food supply
• Online Access: https://eprints.ums.edu.my/id/eprint/38752/1/ABSTRACT.pdf; https://eprints.ums.edu.my/id/eprint/38752/2/FULL%20TEXT.pdf; https://eprints.ums.edu.my/id/eprint/38752/; https://10.0.200.0/mjbe.v10i2.4811
• Institution: Universiti Malaysia Sabah

This paper examines the business model innovation situation, evaluation, and key factors of small snack food production enterprises in China and provides suggestions for enterprises. A questionnaire designed using the VARIM model evaluates business model innovation based on five aspects, combined wi...