Rural Tourism Sustainable Management and Destination Marketing Efforts: Key Factors from Communities’ Perspective
Rural tourism is seen as a potential sector in promoting country to the world and at the same time generates incomes to local communities. However, due to the lucrative economic benefits, tourism destination’s sustainability and quality of services is often being ignored. Thus, this study highlights...
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| Main Authors: | , , |
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| Format: | E-Article |
| Language: | English |
| Published: |
Canadian Center of Science and Education
2016
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/12863/1/Rural%20Tourism%20Sustainable%20Management%20and%20Destination%20Marketing%20Efforts%20%28abstract%29.pdf http://ir.unimas.my/id/eprint/12863/ http://dx.doi.org/10.5539/jsd.v9n4p179 |
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| Institution: | Universiti Malaysia Sarawak |
| Language: | English |