Young Adults’ Attitude towards Advertising: A Multi-Group Analysis by Ethnicity
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| Format: | E-Article |
| Language: | English |
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2015
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| Online Access: | http://ir.unimas.my/id/eprint/17481/1/Young%20Adults%E2%80%99%20Attitude%20towards%20Advertising%20%28abstract%29.pdf http://ir.unimas.my/id/eprint/17481/ https://www.researchgate.net/publication/281221777 |
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my.unimas.ir.174812017-09-06T06:07:17Z http://ir.unimas.my/id/eprint/17481/ Young Adults’ Attitude towards Advertising: A Multi-Group Analysis by Ethnicity Hiram, Ting Ernest Cyril, de Run Ramayah, T. HM Sociology FECAP 2015 E-Article PeerReviewed text en http://ir.unimas.my/id/eprint/17481/1/Young%20Adults%E2%80%99%20Attitude%20towards%20Advertising%20%28abstract%29.pdf Hiram, Ting and Ernest Cyril, de Run and Ramayah, T. (2015) Young Adults’ Attitude towards Advertising: A Multi-Group Analysis by Ethnicity. Review of Business Management, 17 (54). pp. 769-787. ISSN 18064892 https://www.researchgate.net/publication/281221777 DOI:10.7819/rbgn.v17i54.1777 |
| institution |
Universiti Malaysia Sarawak |
| building |
Centre for Academic Information Services (CAIS) |
| collection |
Institutional Repository |
| continent |
Asia |
| country |
Malaysia |
| content_provider |
Universiti Malaysia Sarawak |
| content_source |
UNIMAS Institutional Repository |
| url_provider |
http://ir.unimas.my/ |
| language |
English |
| topic |
HM Sociology |
| spellingShingle |
HM Sociology Hiram, Ting Ernest Cyril, de Run Ramayah, T. Young Adults’ Attitude towards Advertising: A Multi-Group Analysis by Ethnicity |
| format |
E-Article |
| author |
Hiram, Ting Ernest Cyril, de Run Ramayah, T. |
| author_facet |
Hiram, Ting Ernest Cyril, de Run Ramayah, T. |
| author_sort |
Hiram, Ting |
| title |
Young Adults’ Attitude towards Advertising: A Multi-Group Analysis by Ethnicity |
| title_short |
Young Adults’ Attitude towards Advertising: A Multi-Group Analysis by Ethnicity |
| title_full |
Young Adults’ Attitude towards Advertising: A Multi-Group Analysis by Ethnicity |
| title_fullStr |
Young Adults’ Attitude towards Advertising: A Multi-Group Analysis by Ethnicity |
| title_full_unstemmed |
Young Adults’ Attitude towards Advertising: A Multi-Group Analysis by Ethnicity |
| title_sort |
young adults’ attitude towards advertising: a multi-group analysis by ethnicity |
| publisher |
FECAP |
| publishDate |
2015 |
| url |
http://ir.unimas.my/id/eprint/17481/1/Young%20Adults%E2%80%99%20Attitude%20towards%20Advertising%20%28abstract%29.pdf http://ir.unimas.my/id/eprint/17481/ https://www.researchgate.net/publication/281221777 |
| _version_ |
1644512630200598528 |