Corporate Credibility Assessment: The Perception of Chinese Malaysian

The purpose of this research is to examine the perception of Chinese Malaysian towards corporate credibility. Online questionnaire was created and distributed to collect primary data from the target respondents who are Malaysian with Chinese descendant residing in Penang. 250 onlin...

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Bibliographic Details
Main Authors: Irma Yazreen, Md Yusoff, Soetrisno, Fathan, Dayang Affizzah, Awang Marikan, Hin, L. K.
Format: E-Article
Language:English
Published: Human Resource Management Academic Research Society 2020
Subjects:
Online Access:http://ir.unimas.my/id/eprint/30683/1/Corporate%20Credibility%20Assessment%20The%20Perception%20of%20Chinese%20Malaysian.pdf
http://ir.unimas.my/id/eprint/30683/
http://dx.doi.org/10.6007/IJARBSS/v10-i7/7388
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Institution: Universiti Malaysia Sarawak
Language: English