STUDY ON RELATIONSHIP OF CUSTOMER VALUES, CUSTOMER SATISFACTION AND BRAND RELATIONSHIP QUALITY IN HIGHER LEARNING SERVICE
This study was done to study the relationship between cllstomer values towards brand relationshIp quality and the mediation of customer satisfaction, 1'\owadays, students do consider the branding ofhigher institution education as their choice, There are more and more institutions that ale putti...
Saved in:
| Main Author: | |
|---|---|
| Format: | Final Year Project Report |
| Language: | English |
| Published: |
Universiti Malaysia Sarawak, (UNIMAS)
2017
|
| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/37909/1/Eleen%20Wong%20Yue%20Teng%20ft.pdf http://ir.unimas.my/id/eprint/37909/ |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Universiti Malaysia Sarawak |
| Language: | English |