A review of the relationship between brand image, satisfaction and loyalty.

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Bibliographic Details
Main Authors: Kamarohim, Norazlina, Othman, Manisah
Other Authors: Mansor, Zuraina
Format: Book Section
Language:English
Published: McGraw-Hill (Malaysia) 2012
Online Access:http://psasir.upm.edu.my/id/eprint/26175/
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Institution: Universiti Putra Malaysia
Language: English