A review of the relationship between brand image, satisfaction and loyalty.
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| Main Authors: | , |
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| Format: | Book Section |
| Language: | English |
| Published: |
McGraw-Hill (Malaysia)
2012
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| Online Access: | http://psasir.upm.edu.my/id/eprint/26175/ |
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| Institution: | Universiti Putra Malaysia |
| Language: | English |
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my.upm.eprints.26175 |
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eprints |
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my.upm.eprints.261752014-10-25T04:16:57Z http://psasir.upm.edu.my/id/eprint/26175/ A review of the relationship between brand image, satisfaction and loyalty. Kamarohim, Norazlina Othman, Manisah McGraw-Hill (Malaysia) Mansor, Zuraina Mohd Ishan, Zahira Ho, Jo Ann Wong, Foong Yee 2012 Book Section PeerReviewed Kamarohim, Norazlina and Othman, Manisah (2012) A review of the relationship between brand image, satisfaction and loyalty. In: Research Issues in Management and Marketing. McGraw-Hill (Malaysia), Shah Alam, Selangor. ISBN 9789675771538 English |
| institution |
Universiti Putra Malaysia |
| building |
UPM Library |
| collection |
Institutional Repository |
| continent |
Asia |
| country |
Malaysia |
| content_provider |
Universiti Putra Malaysia |
| content_source |
UPM Institutional Repository |
| url_provider |
http://psasir.upm.edu.my/ |
| language |
English |
| author2 |
Mansor, Zuraina |
| author_facet |
Mansor, Zuraina Kamarohim, Norazlina Othman, Manisah |
| format |
Book Section |
| author |
Kamarohim, Norazlina Othman, Manisah |
| spellingShingle |
Kamarohim, Norazlina Othman, Manisah A review of the relationship between brand image, satisfaction and loyalty. |
| author_sort |
Kamarohim, Norazlina |
| title |
A review of the relationship between brand image, satisfaction and loyalty. |
| title_short |
A review of the relationship between brand image, satisfaction and loyalty. |
| title_full |
A review of the relationship between brand image, satisfaction and loyalty. |
| title_fullStr |
A review of the relationship between brand image, satisfaction and loyalty. |
| title_full_unstemmed |
A review of the relationship between brand image, satisfaction and loyalty. |
| title_sort |
review of the relationship between brand image, satisfaction and loyalty. |
| publisher |
McGraw-Hill (Malaysia) |
| publishDate |
2012 |
| url |
http://psasir.upm.edu.my/id/eprint/26175/ |
| _version_ |
1643828851363545088 |