The influence of advertising on consumer buying behaviour
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| Main Authors: | , |
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| Format: | Article |
| Published: |
Malaysia Consumer and Family Economy Association (MACFEA)
2016
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| Online Access: | http://psasir.upm.edu.my/id/eprint/53029/ https://macfea.com.my/vol-27-december-2016/ |
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| Institution: | Universiti Putra Malaysia |