Diffusion of electronic commerce for online purchasing of computer software
Nowadays marketers have to encounter difficulties of getting the edge over competitors given the high competitiveness in the world of Internet shopping or better known as e-commerce. Thus, they always emphasis on the needs to monitor e-commerce purchasing trend. However, in monitoring this trend, th...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English English |
| Published: |
2001
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| Subjects: | |
| Online Access: | http://psasir.upm.edu.my/id/eprint/77905/1/T%20GSM%202001%205%20%281900118309%29%20UPM%20IR.pdf http://psasir.upm.edu.my/id/eprint/77905/ |
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| Institution: | Universiti Putra Malaysia |
| Language: | English English |