The effect of video presentation on hotel booking intentions: a conceptual model
The tourism industry has been growing tremendously throughout the world especially during the last two decades. The number of international tourists is forecasted to reach 1.4 billion travelers in 2020. In 2016 only, the hotels worldwide made a revenue of 550 billion U.S. dollars. These figures show...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Publications International
2019
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| Online Access: | http://psasir.upm.edu.my/id/eprint/82412/1/The%20effect%20of%20video%20presentation%20on%20hotel%20booking%20intentions%20a%20conceptual%20model.pdf http://psasir.upm.edu.my/id/eprint/82412/ |
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| Institution: | Universiti Putra Malaysia |
| Language: | English |