Tourist behavioral loyalty: a comparison of first-time and repeat tourist in the UNESCO World Heritage Site (WHS) in Malaysia

The present study aims to investigate the structural relationships among food involvement, food knowledge, food experience, food image, destination image, overall satisfaction and behavioral loyalty across first-time and repeat tourist groups from the perspective of food tourism. The s...

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Bibliographic Details
Main Authors: Ab Karim, Muhammad Shahrim, Leong, Quee Ling
Format: Article
Language:English
Published: Sinop: Mustafa Daşkın 2019
Online Access:http://psasir.upm.edu.my/id/eprint/82658/1/Tourist%20behavioral%20loyalty.pdf
http://psasir.upm.edu.my/id/eprint/82658/
http://ottomanjournal.com/issue/2019/2019_vol.4issue2_4.pdf
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Institution: Universiti Putra Malaysia
Language: English
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