Assessment of consumer participation and behaviour towards the “No Plastic Bag Campaign” in Kuala Lumpur

This study assessed the consumer’s participation and behavior in the plastic bag campaign in the country. Participant observation and assessment were conducted among 396 shoppers at 3 different stores (i.e. hypermarket, supermarket, and convenience store) around Kuala Lumpur. Half of the shoppers in...

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Bibliographic Details
Main Authors: Syed Ismail, Sharifah Norkhadijah, Suhaimi, Nur Syakirah Hanani, Karuppiah, Karmegam
Format: Article
Published: Human Resource Management Academic Research Society 2021
Online Access:http://psasir.upm.edu.my/id/eprint/96079/
https://hrmars.com/index.php/IJARBSS/article/view/11717/Assessment-of-Consumer-Participation-and-Behaviour-towards-the-No-Plastic-Bag-Campaign-in-Kuala-Lumpur
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Institution: Universiti Putra Malaysia