Search Engine Optimisation: Evidence From Pakistan
This study has two objectives. The first objective is to investigate firm exploitation of search engine optimisation (SEO) techniques with respect to website traffic. The second objective is to report on the searching habits of Internet users. This study uses a qualitative descriptive approach th...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Asian Academy of Management (AAM)
2013
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| Subjects: | |
| Online Access: | http://eprints.usm.my/36597/1/art_1_%281-16%29.pdf http://eprints.usm.my/36597/ http://web.usm.my/aamj/18022013/art%201%20(1-16).pdf |
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| Institution: | Universiti Sains Malaysia |
| Language: | English |