Modified of UTAUT theory in adoption of technology for Malaysia Small Medium Enterprises (SMEs) in food industry

• Main Authors: Abu, Fairus, Yunus, Ahmad Rozelan, Jabar, Juhaini
• Format: Article
• Language: English
• Published: Australian Journal of Basic and Applied Sciences 2015
• Subjects: H Social Sciences (General)
• Online Access: http://eprints.utem.edu.my/id/eprint/14873/1/Modified%20of%20UTAUT%20Theory%20in%20Adoption%20of%20Technology%20for%20Malaysia%20Small%20Medium.pdf; http://eprints.utem.edu.my/id/eprint/14873/; http://www.ajbasweb.com
• Institution: Universiti Teknikal Malaysia Melaka

A small and medium enterprise is a backbone of local and world economy including Malaysia as developing country. It is estimated that over 90 percent of all enterprises are SMEs and the contribution from SMEs is more than 70 percent of goods and services sold worldwide. Food industry is mainly domi...