The relationship between employer branding and talent management: a study on manufacturing sector

• Main Authors: Selva Raja, Hemananthiny, Aris, Amir, Mohamad, Norhidayah
• Format: Article
• Language: English
• Published: Ascociacion Internacional de Economia Aplicada 2021
• Online Access: http://eprints.utem.edu.my/id/eprint/25887/2/RESEARCH%20PAPER%20PUBLISHED%20%28HEMANANTHINY%20-%202021%20OCT%29.PDF; http://eprints.utem.edu.my/id/eprint/25887/; https://ojs.ual.es/ojs/index.php/eea/article/view/5817
• Institution: Universiti Teknikal Malaysia Melaka

Talent management is a common attraction and retention technique for talented workers in the current business scenario. Still, talent management contributes to the more significant appeal, and retention of employees is an unexplored area in the manufacturing industry. In Malaysia, employer branding...