Disruptive innovation: a case study of BYD's business model canvas.

This article explores the disruptive impact of Build Your Dream’s (BYD) Business Model Canvas on the electric vehicle (EV) industry's innovation landscape. BYD, a market leader in electric vehicles, has revolutionized the industry with its strategic and comprehensive approach to business model...

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Bibliographic Details
Main Authors: Indiran, Logaiswari, Le, Jingjun, Baskaran, Shathees, Yaacob, Teh Zaharah, Abdul Kohar, Umar Haiyat, Senin, Aslan Amat
Format: Article
Language:English
Published: Human Resource Management Academic Research Society (HRMARS) 2023
Subjects:
Online Access:http://eprints.utm.my/105154/1/LogaiswariIndiran2023_DisruptiveInnovationaCaseStudyofBydsBusiness.pdf
http://eprints.utm.my/105154/
http://dx.doi.org/10.6007/IJARBSS/v13-i9/17822
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Institution: Universiti Teknologi Malaysia
Language: English