Apps-commerce in emerging markets: insights and future business models

The Internet and Apps related technologies are considered as information "super highway" since they are able to connect people, computers, and data to one another. Because of them, a new communication medium has risen, which provides an access to the large flow of information across variou...

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Bibliographic Details
Main Authors: Rezaei, S., Emmi, M.
Format: Book Section
Published: IGI Global 2017
Subjects:
Online Access:http://eprints.utm.my/id/eprint/74791/
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85027499313&doi=10.4018%2f978-1-5225-2449-6.ch003&partnerID=40&md5=28bd9d10d3b9ed5250611803424c0310
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Institution: Universiti Teknologi Malaysia
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