Conceptual framework of factors determining intentions towards the adoption of family takaful - an extension of decomposed theory of planned behaviour
The aim of this paper is to develop a theoretical framework on the basis of Decomposed Theory of Planned Behavior (DTPB). DTPB has been used in many disciplines to explain the intention behaviour relationship. However, there is a scarcity of literature published on the intention behaviour determinan...
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| Main Authors: | , , |
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| Format: | Article |
| Published: |
AIMI Journals Industrial Management Institute
2017
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/77504/ http://dx.doi.org/10.19236/IJOL.2017.03.06 |
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| Institution: | Universiti Teknologi Malaysia |