Strengthening Internal Communication: A Case of Communication Satisfaction in an Organization
Communication is crucial in organizations for connecting the workers and allowing the organizations to function effectively. Communication is an integral part of the organizational process as the flow of communication up and down the organizational hierarchy has its effects on efficiency, decision-...
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| Main Authors: | , , |
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| Format: | Citation Index Journal |
| Published: |
EuroJournals Inc
2011
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| Subjects: | |
| Online Access: | http://eprints.utp.edu.my/7175/1/EJSS_24_4_14%5B1%5D.pdf http://www.eurojournals.com http://eprints.utp.edu.my/7175/ |
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| Institution: | Universiti Teknologi Petronas |
| Summary: | Communication is crucial in organizations for connecting the workers and allowing the organizations to function effectively. Communication is an integral part of the
organizational process as the flow of communication up and down the organizational hierarchy has its effects on efficiency, decision-making and morale of organizations. A
study on internal communication therefore is essential for improving employee performance and for positive organizational outcomes. The current study seeks to get an
insight on the extent of communication satisfaction in a highway concessionaire company operating in the Klang Valley, Malaysia. A survey was conducted to gauge employees’
satisfaction on the communication climate, supervisory communication, subordinate communication, horizontal communication, organizational perspective, organizational
integration and media quality. The findings generally The paper also highlights on the areas for further improvements in the organizational communication at the highway
concessionaire. |
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