Strengthening Internal Communication: A Case of Communication Satisfaction in an Organization

• Main Authors: Md Nordin, Shahrina, Halib, Mohammed, Ghazali, Zulkipli
• Format: Citation Index Journal
• Published: EuroJournals Inc 2011
• Subjects: H Social Sciences (General)
• Online Access: http://eprints.utp.edu.my/7175/1/EJSS_24_4_14%5B1%5D.pdf; http://www.eurojournals.com; http://eprints.utp.edu.my/7175/
• Institution: Universiti Teknologi Petronas

Communication is crucial in organizations for connecting the workers and allowing the organizations to function effectively. Communication is an integral part of the organizational process as the flow of communication up and down the organizational hierarchy has its effects on efficiency, decision-making and morale of organizations. A study on internal communication therefore is essential for improving employee performance and for positive organizational outcomes. The current study seeks to get an insight on the extent of communication satisfaction in a highway concessionaire company operating in the Klang Valley, Malaysia. A survey was conducted to gauge employees’ satisfaction on the communication climate, supervisory communication, subordinate communication, horizontal communication, organizational perspective, organizational integration and media quality. The findings generally The paper also highlights on the areas for further improvements in the organizational communication at the highway concessionaire.