Perceived service quality and tourists' cognitive image of a destination
This paper examines the impact of tourists’ perceived service quality on cognitive image they have towards the built environment dimension in Bangladesh.A survey was conducted through self-administered questionnaires among tourists visiting Bangladesh.Factor analysis and multiple regression analysis...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Routledge
2014
|
| Subjects: | |
| Online Access: | http://repo.uum.edu.my/11864/1/15.pdf http://repo.uum.edu.my/11864/ http://dx.doi.org/10.1080/13032917.2013.814580 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Universiti Utara Malaysia |
| Language: | English |
Be the first to leave a comment!