Community-based tourism initiative in rural Malaysia: is it a success?
This study explores the success criteria for Malaysia Homestay Program (MHP), which is a community-based rural tourism initiative promoted by the government.The goals of this initiative are to empower rural communities through their engagement in rural tourism activities as well as to increase visit...
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Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
2016
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Online Access: | http://repo.uum.edu.my/20320/1/IRMM%206%20S7%202016%20242%20249.pdf http://repo.uum.edu.my/20320/ https://www.econjournals.com/index.php/irmm/article/view/3262 |
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Institution: | Universiti Utara Malaysia |
Language: | English |
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