CSR practices in BIMB: Factors and benefits
Purpose - Most companies are now looking forward to manage CSR initiatives in a strategic way. However, the process of managing such initiatives is still a black box in academic literature.Therefore, the purpose of this study is to gain insights into the practices and management of CSR initiatives i...
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| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2012
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/7014/1/fat.pdf http://repo.uum.edu.my/7014/ http://www.uow.edu.au/commerce/research/saarc/acsear2012/index.html |
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| Institution: | Universiti Utara Malaysia |
| Language: | English |