CSR practices in BIMB: Factors and benefits

• Main Authors: Abu Bakar, Fathiyyah, Md Yusof, Mohd 'Atef
• Format: Conference or Workshop Item
• Language: English
• Published: 2012
• Subjects: BP Islam. Bahaism. Theosophy, etc; HG Finance
• Online Access: http://repo.uum.edu.my/7014/1/fat.pdf; http://repo.uum.edu.my/7014/; http://www.uow.edu.au/commerce/research/saarc/acsear2012/index.html
• Institution: Universiti Utara Malaysia

Purpose - Most companies are now looking forward to manage CSR initiatives in a strategic way. However, the process of managing such initiatives is still a black box in academic literature.Therefore, the purpose of this study is to gain insights into the practices and management of CSR initiatives i...