A new paradigm of franchise definition: franchising vs. licensing

For this study, we will view definitions and types of franchising from two perspectives: the West and Malaysia.

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Bibliographic Details
Main Author: Mohd Harif, Mohd Amy Azhar
Format: Conference or Workshop Item
Language:English
Published: 2006
Subjects:
Online Access:http://repo.uum.edu.my/83/1/amyazhar1.pdf
http://repo.uum.edu.my/83/
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Institution: Universiti Utara Malaysia
Language: English
id my.uum.repo.83
record_format eprints
spelling my.uum.repo.832010-06-30T11:43:33Z http://repo.uum.edu.my/83/ A new paradigm of franchise definition: franchising vs. licensing Mohd Harif, Mohd Amy Azhar HF Commerce For this study, we will view definitions and types of franchising from two perspectives: the West and Malaysia. 2006 Conference or Workshop Item NonPeerReviewed application/pdf en http://repo.uum.edu.my/83/1/amyazhar1.pdf Mohd Harif, Mohd Amy Azhar (2006) A new paradigm of franchise definition: franchising vs. licensing. In: NA. (Unpublished)
institution Universiti Utara Malaysia
building UUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Utara Malaysia
content_source UUM Institutionali Repository
url_provider http://repo.uum.edu.my/
language English
topic HF Commerce
spellingShingle HF Commerce
Mohd Harif, Mohd Amy Azhar
A new paradigm of franchise definition: franchising vs. licensing
description For this study, we will view definitions and types of franchising from two perspectives: the West and Malaysia.
format Conference or Workshop Item
author Mohd Harif, Mohd Amy Azhar
author_facet Mohd Harif, Mohd Amy Azhar
author_sort Mohd Harif, Mohd Amy Azhar
title A new paradigm of franchise definition: franchising vs. licensing
title_short A new paradigm of franchise definition: franchising vs. licensing
title_full A new paradigm of franchise definition: franchising vs. licensing
title_fullStr A new paradigm of franchise definition: franchising vs. licensing
title_full_unstemmed A new paradigm of franchise definition: franchising vs. licensing
title_sort new paradigm of franchise definition: franchising vs. licensing
publishDate 2006
url http://repo.uum.edu.my/83/1/amyazhar1.pdf
http://repo.uum.edu.my/83/
_version_ 1644277718257238016