Building a Survey Tool to Assess Consumers’ Perception and Behavior Towards Green Consumption

Studies on green consumption behavior in Vietnam are neither popular nor conducted carefully, especially empirical studies. With the aim of contributing to this research field, this paper adopts a new approach to find out consumers’ perception and behaviors towards green consumption by construct...

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Bibliographic Details
Main Authors: Vũ, Anh Dũng, Nguyễn, Thị Ngọc Anh, Nguyễn, Thu Huyền
Format: Article
Language:English
Published: VNU 2014
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Online Access:http://repository.vnu.edu.vn/handle/11126/4708
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Institution: Vietnam National University, Hanoi
Language: English