Building a Survey Tool to Assess Consumers’ Perception and Behavior Towards Green Consumption

Building a Survey Tool to Assess Consumers’ Perception and Behavior Towards Green Consumption

Studies on green consumption behavior in Vietnam are neither popular nor conducted carefully, especially empirical studies. With the aim of contributing to this research field, this paper adopts a new approach to find out consumers’ perception and behaviors towards green consumption by construct...

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Main Authors: Vũ, Anh Dũng, Nguyễn, Thị Ngọc Anh, Nguyễn, Thu Huyền
Format: Article
Language:English
Published: VNU 2014
Subjects:
Green consumption
Influential factors
Questionnaire
Survey
Online Access:http://repository.vnu.edu.vn/handle/11126/4708
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Institution: Vietnam National University, Hanoi
Language: English
id oai:112.137.131.14:11126-4708
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spelling oai:112.137.131.14:11126-47082017-08-09T12:53:42Z Building a Survey Tool to Assess Consumers’ Perception and Behavior Towards Green Consumption Vũ, Anh Dũng Nguyễn, Thị Ngọc Anh Nguyễn, Thu Huyền Green consumption Influential factors Questionnaire Survey Studies on green consumption behavior in Vietnam are neither popular nor conducted carefully, especially empirical studies. With the aim of contributing to this research field, this paper adopts a new approach to find out consumers’ perception and behaviors towards green consumption by constructing a survey tool. Based upon the conceptual framework developed as a combination of determinants affecting green consumption found in previous studies and Ajzen’s Theory of planned behavior, a sample questionnaire for survey has been designed and pre-tested. The paper also provides guidelines for question design, trials and adjustments 2014-03-20T03:04:10Z 2015-08-29T02:45:27Z 2014-03-20T03:04:10Z 2015-08-29T02:45:27Z 2013 Article p. 142-150 http://repository.vnu.edu.vn/handle/11126/4708 en application/pdf VNU
institution Vietnam National University, Hanoi
building VNU Library & Information Center
country Vietnam
collection VNU Digital Repository
language English
topic Green consumption
Influential factors
Questionnaire
Survey
spellingShingle Green consumption
Influential factors
Questionnaire
Survey
Vũ, Anh Dũng
Nguyễn, Thị Ngọc Anh
Nguyễn, Thu Huyền
Building a Survey Tool to Assess Consumers’ Perception and Behavior Towards Green Consumption
description Studies on green consumption behavior in Vietnam are neither popular nor conducted carefully, especially empirical studies. With the aim of contributing to this research field, this paper adopts a new approach to find out consumers’ perception and behaviors towards green consumption by constructing a survey tool. Based upon the conceptual framework developed as a combination of determinants affecting green consumption found in previous studies and Ajzen’s Theory of planned behavior, a sample questionnaire for survey has been designed and pre-tested. The paper also provides guidelines for question design, trials and adjustments
format Article
author Vũ, Anh Dũng
Nguyễn, Thị Ngọc Anh
Nguyễn, Thu Huyền
author_facet Vũ, Anh Dũng
Nguyễn, Thị Ngọc Anh
Nguyễn, Thu Huyền
author_sort Vũ, Anh Dũng
title Building a Survey Tool to Assess Consumers’ Perception and Behavior Towards Green Consumption
title_short Building a Survey Tool to Assess Consumers’ Perception and Behavior Towards Green Consumption
title_full Building a Survey Tool to Assess Consumers’ Perception and Behavior Towards Green Consumption
title_fullStr Building a Survey Tool to Assess Consumers’ Perception and Behavior Towards Green Consumption
title_full_unstemmed Building a Survey Tool to Assess Consumers’ Perception and Behavior Towards Green Consumption
title_sort building a survey tool to assess consumers’ perception and behavior towards green consumption
publisher VNU
publishDate 2014
url http://repository.vnu.edu.vn/handle/11126/4708
_version_ 1680962786035761152

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