A study of language used in business correspondence in terms of speech acts and politeness strategies = Nghiên cứu về ngôn ngữ sử dụng trong thư tín kinh doanh trên phương diện hành vi lời nói và các chiến lược lịch sự

English business letter has been an important and indispensable tool for us to exchange information in global economy. Therefore, writing the efficient letters will determine the success of business communication. In order to find out the effective ways to write business letters, the study intended...

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Bibliographic Details
Main Author: Vũ, Diễm Thanh
Other Authors: Nguyễn, Xuân Thơm
Format: Final Year Project
Language:English
Published: 2021
Subjects:
Online Access:http://repository.vnu.edu.vn/handle/VNU_123/101065
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Institution: Vietnam National University, Hanoi
Language: English
Description
Summary:English business letter has been an important and indispensable tool for us to exchange information in global economy. Therefore, writing the efficient letters will determine the success of business communication. In order to find out the effective ways to write business letters, the study intended to analyze inquiry letters and collection letters in terms of speech acts and politeness strategies. The study began with the literature review on speech acts and politeness strategies. Then both qualitative and quantitative methods were applied in data analysis to answer two research questions. The findings of the study presented speech acts used in two kinds of letters and indicated the most dominant speech act. Besides, tone and appeal which were two aspects of politeness strategies were investigated carefully. From that, the suggestions for writing effective letters were drawn out. This study hopefully makes a contribution an effective approach to the business correspondence study.