Lexical reiteration in the language of ICT product advertisements: A comparative study in English and Vietnamese
Along with the rapid development of social economy in general and the mass media in particular, we are exposed to numerous advertising messages anytime anywhere. Thus, it is necessary for us to catch the exact message that the advertiser wants to convey in (...)
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| Format: | Theses and Dissertations |
| Language: | English |
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University of Languages and International Studies
2017
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| Online Access: | http://repository.vnu.edu.vn/handle/VNU_123/39941 |
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| Institution: | Vietnam National University, Hanoi |
| Language: | English |
| Summary: | Along with the rapid development of social economy in general and the mass media in particular, we are exposed to numerous advertising messages anytime anywhere. Thus, it is necessary for us to catch the exact message that the advertiser wants to convey in (...) |
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