Completing the mixed marketing strategy at Viet A Commercial Joint = Hoàn thiện chiến lược marketing hỗn hợp tại ngân hàng TMCP Việt Á
Systematizing the basic theoretical issues about mixed marketing strategy at VietABank. Evaluate the status of mixed Marketing Strategy at VietABank. Proposing a number of solutions on the mixed marketing strategy of VietABank and helping the bank have the advantages of products, services, competi...
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| Format: | Theses and Dissertations |
| Language: | English |
| Published: |
2020
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| Subjects: | |
| Online Access: | http://repository.vnu.edu.vn/handle/VNU_123/91712 |
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| Institution: | Vietnam National University, Hanoi |
| Language: | English |
| Summary: | Systematizing the basic theoretical issues about mixed marketing strategy at
VietABank. Evaluate the status of mixed Marketing Strategy at VietABank. Proposing a number of solutions on the mixed marketing strategy of VietABank
and helping the bank have the advantages of products, services, competitive
prices and highest profits in the target market. |
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