Omni Channel Strategy in online retailing: The case of Magestore = Chiến lược bán hàng đa kênh trong bán lẻ trực tuyến: trường hợp của Magestore
Aims of researchFacing the urgent need to promote businesses to improve their capacity and competitiveness, the study and application of retail solutions in e-commerce for businesses in Vietnam is necessary. On that basis, the content of the thesis focuses on the following main tasks:Systemize to cl...
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| Other Authors: | |
| Format: | Theses and Dissertations |
| Language: | English |
| Published: |
2020
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| Subjects: | |
| Online Access: | http://repository.vnu.edu.vn/handle/VNU_123/93245 |
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| Institution: | Vietnam National University, Hanoi |
| Language: | English |