Omni Channel Strategy in online retailing: The case of Magestore = Chiến lược bán hàng đa kênh trong bán lẻ trực tuyến: trường hợp của Magestore

Aims of researchFacing the urgent need to promote businesses to improve their capacity and competitiveness, the study and application of retail solutions in e-commerce for businesses in Vietnam is necessary. On that basis, the content of the thesis focuses on the following main tasks:Systemize to cl...

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Bibliographic Details
Main Author: Nguyễn, Trọng Phương
Other Authors: Nguyễn, Việt Khôi
Format: Theses and Dissertations
Language:English
Published: 2020
Subjects:
Online Access:http://repository.vnu.edu.vn/handle/VNU_123/93245
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Institution: Vietnam National University, Hanoi
Language: English
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