E-marketing strategy of Mobile World Investment Corporation = Chiến lược tiếp thị điện tử của Công ty Cổ phần đầu tư Thế Giới Di Động.
The thesis introduces the essentials of e-marketing and e-marketing strategy, the basic characteristics of it and compares the similarities and differences between e-marketing and traditional marketing as well as some other related concepts such as e-business, e-commerce... The thesis provides an o...
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| Format: | Theses and Dissertations |
| Language: | English |
| Published: |
2020
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| Online Access: | http://repository.vnu.edu.vn/handle/VNU_123/93351 |
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| Institution: | Vietnam National University, Hanoi |
| Language: | English |