Application of Machine Learning to predict the success of Telemarketing

The purpose of the thesis research is to use some methods in Machine Learning to solve the predictive problem of the success of phone marketing calls. The stratified customer has a history of transactions and has been part of a phone marketing campaign. Based on the outputs of the marketing they acc...

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Bibliographic Details
Main Author:	Dao, Ly Na
Other Authors:	Tran, Duc Quynh
Format:	Final Year Project
Language:	English
Published:	H. : ĐHQGHN 2020
Subjects:	Application of Machine Learning Telemarketing
Online Access:	http://repository.vnu.edu.vn/handle/VNU_123/98448
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Institution:	Vietnam National University, Hanoi
Language:	English

id	oai:112.137.131.14:VNU_123-98448
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spelling	oai:112.137.131.14:VNU_123-984482020-11-26T03:27:44Z Application of Machine Learning to predict the success of Telemarketing Dao, Ly Na Tran, Duc Quynh ĐHQGHN - Khoa Quốc tế Application of Machine Learning Telemarketing The purpose of the thesis research is to use some methods in Machine Learning to solve the predictive problem of the success of phone marketing calls. The stratified customer has a history of transactions and has been part of a phone marketing campaign. Based on the outputs of the marketing they accepted the call or disapproved of, and the classified properties of the customer, we can predict that the new customer will have a probability of success via telemarketing calls. 2020-11-26T03:27:44Z 2020-11-26T03:27:44Z 2019 Final Year Project (FYP) http://repository.vnu.edu.vn/handle/VNU_123/98448 en 48 p application/pdf H. : ĐHQGHN
institution	Vietnam National University, Hanoi
building	VNU Library & Information Center
continent	Asia
country	Vietnam Vietnam
content_provider	VNU Library and Information Center
collection	VNU Digital Repository
language	English
topic	Application of Machine Learning Telemarketing
spellingShingle	Application of Machine Learning Telemarketing Dao, Ly Na Application of Machine Learning to predict the success of Telemarketing
description	The purpose of the thesis research is to use some methods in Machine Learning to solve the predictive problem of the success of phone marketing calls. The stratified customer has a history of transactions and has been part of a phone marketing campaign. Based on the outputs of the marketing they accepted the call or disapproved of, and the classified properties of the customer, we can predict that the new customer will have a probability of success via telemarketing calls.
author2	Tran, Duc Quynh
author_facet	Tran, Duc Quynh Dao, Ly Na
format	Final Year Project
author	Dao, Ly Na
author_sort	Dao, Ly Na
title	Application of Machine Learning to predict the success of Telemarketing
title_short	Application of Machine Learning to predict the success of Telemarketing
title_full	Application of Machine Learning to predict the success of Telemarketing
title_fullStr	Application of Machine Learning to predict the success of Telemarketing
title_full_unstemmed	Application of Machine Learning to predict the success of Telemarketing
title_sort	application of machine learning to predict the success of telemarketing
publisher	H. : ĐHQGHN
publishDate	2020
url	http://repository.vnu.edu.vn/handle/VNU_123/98448
_version_	1684667377465163776

Application of Machine Learning to predict the success of Telemarketing

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