Evaluating the Effectiveness of Internet Marketing at Language 24h Training Corporation
The thesis has systematized and clarified the basic theoretical issues about IM concepts, processes, benefits and tools. The thesis has synthesized four typical models of IM applications in the world today. In particular, each process identified the steps and tools used, and analyzed the advantages...
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Final Year Project |
| Language: | English |
| Published: |
H. : ĐHQGHN
2020
|
| Subjects: | |
| Online Access: | http://repository.vnu.edu.vn/handle/VNU_123/98450 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Vietnam National University, Hanoi |
| Language: | English |
| Summary: | The thesis has systematized and clarified the basic theoretical issues about IM concepts, processes, benefits and tools. The thesis has synthesized four typical models of IM applications in the world today. In particular, each process identified the steps and tools used, and analyzed the advantages and disadvantages of deploying these applications in Vietnam. The thesis has done a practical research of IM activities at Language 24h Training Corporation and customer’s feedback after using IM tools of the company. |
|---|